BCA/MCA - Communication - Macro Functions of Communication
Macro Functions of Communication
The macro functions of communication are listed below:
1. The emotive function:
to communicate the inner states and emotions, e.g. Oh no!
2. The directive function:
seeking to affect the behaviour of others, e.g. Close the door, please.
3. The phatic function:
opening the channel or checking that it is working,
e.g. Hello, is it Ram Sinha? or Can you hear me, Mrs. Gupta?
4. The poetic function:
the particular form chosen is the essence of the message. This refers to the aesthetic function of language.
5. The referential function:
to carry information.
6. The metalinguistic function:
focusing attention on the code itself,
e.g. ‘the use of both will or shall is correct in modern usage.’
7. The contextual function:
creating a particular kind of context,
e.g. Right! Let’s start the meeting now.